Custom Storefront Development
A storefront is the only part of the system your customer ever sees, and it is judged in under a second. We build storefronts in React and Next.js that render fast, stay accessible, and are structured so your marketing team can move without a developer.
What you get
- Server-side rendered and edge-cached pages, so first paint does not wait on JavaScript
- A component library and design system your team can extend
- Category, product, search, cart and checkout templates tuned for conversion
- WCAG 2.2 AA accessibility built in, not retrofitted
- Structured data, canonical rules and a clean 301 map so SEO holds
Performance is an acceptance criterion
We agree Core Web Vitals budgets before the first sprint and fail the build if a template goes over. Typical results on the storefronts we ship: 0.8s LCP, sub-100ms INP and a CLS under 0.05 on field data, not just lab tests.
How we build it
- Audit the current storefront: templates, third-party scripts, image pipeline and Core Web Vitals field data
- Define the component library and page templates with your design team
- Build against the commerce API with contract tests, so front end and back end progress in parallel
- Ship behind feature flags, run A/B tests on the templates that move revenue
Typical stack
Next.js, React, TypeScript, Tailwind, Storybook, Vercel or AWS CloudFront, Playwright for end-to-end tests.